PPC Specialist
Digital Marketing
Permanent / Full Time
$75000 - $85000 + Super
Salary Period PerAnnum
Posted On 31/03/2020


The Role
You will be responsible for managing client's pay-per-click campaigns Google Ads, which will include mobile, search, and display! Basically, we're looking for a Google whiz to work with our client, a great little Digital Agency in the CBD.

Key responsibilities :
  • Develop and manage an appropriate Key Performance Indicator (KPI) structure for the Paid Search function.
  • Lead the growth of the Paid Search function through a strong focus on ROI, ROAS and ability to manage campaigns and budgets effectively.
  • Maintain communication between the Paid Search function and other marketing efforts to leverage and cross-pollinate innovation.
  • Setup, manage and optimise campaigns on Google Ads (search, shopping, display, mobile)
  • Decode analytics to identify areas of opportunity and utilise conversion rate optimisation tactics (i.e. A / B, split-testing etc) to optimise ROI.
  • Identify opportunities to improve performance, forecast results and keep the team updated on your success and learnings.
Do you have what it takes?
  • Agency experience is smiled upon
  • 5+ years of PPC experience is ideal
  • Google Ads Editor and Google Tag Manager experience
  • Client-facing experience
  • Google Ads & Analytics certified